Operational Leasing Car Sales Rent a Car GPS · Protea ProtonClub
Protea, Proton Telematics Albania
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Albania’s first fully dedicated telematics company

Part of Proton Group’s mobility ecosystem since 2007, based in Tirana, with GPS tracking services reaching fleets across the region, Europe and worldwide.

History

Proton Group was founded in 2007 and has offered GPS tracking for vehicles ever since. As the business grew, Proton launched Protea in 2014 as its dedicated telematics company, specialized in GPS tracking and telematics for vehicles of every size and broadened into naval tracking and personal locator solutions.

  • 2007Proton Group founded: vehicle leasing and fleet services in Tirana.
  • 2014Protea launches as Proton Group’s dedicated telematics company.
  • 2024ProtonClub launches: the group’s destination management company for inbound tourism.
  • TodayProton Group spans operational leasing, vehicle sales, rent-a-car (Drive), telematics (Protea), destination management (ProtonClub) and telecom distribution.
Mission

To become the landmark of the telematics industry in Albania and beyond: a trusted, reliable partner that gives our customers an edge.

Vision

To revolutionize the telematics industry from Albania outward, bringing the latest GPS tracking technology to fleets across the region and worldwide, with speed and reliability.

  • In the market since 2007: as part of Proton Group, alongside operational leasing, vehicle sales and Drive rent-a-car.
  • Legally licensed: every piece of software, map data and license we use is legally purchased.
  • Our own installation team: devices and software carry the latest technology, fitted by our own technicians.
  • 24/7 technical support: a responsive support team available to answer every question and solve every problem.
  • We listen first: plans are built around your business strategy, then followed up with reports customized to it.
Our Values

Four words we hire and work by

Integrity

Reliability · Security · Honesty · Transparency · Accountability · Accessibility

Expertise

Professionalism · Quality · Experience · Team work · Competence · Objectivity

Innovation

Creativity · Openness · Pragmatism · Empowerment · Entrepreneurship · Diversity

Relationships

Reputation · Networking · Partners · Stability · Partner of choice · Collaborative

ISO

Certifications

Quality · environmental · security

Protea, as part of Proton Group Albania, operates with management systems aligned to ISO standards across quality management (ISO 9001), environmental management (ISO 14001) and information security management (ISO 27001).

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Corporate responsibility

People · environment · compliance

We aim to remain “Partner of Choice” for everyone we work with, investing in staff training and development, working to prevent pollution and manage waste responsibly, and operating in full compliance with Albanian law.

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Careers at Protea

We’re open to dynamic people

We look for people with the spark to take initiative and move ideas forward. Above all, integrity, reliability and devotion. Here, “it cannot be done” isn’t in our vocabulary.

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The Proton Group ecosystem

One group, five businesses

Based in Tirana, reaching further: while our home base and installation teams are in Albania, Proton GPS covers fleets and routes across the region, Europe and worldwide. Our International package is built for exactly that.